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A Brief History of

American Production Services

 

From serving a twenty year sentence in the music business as a performer and a songwriter, along with the inception of a then fledgling all-music TV channel called MTV, American Production Services president Bruce Moody learned the craft of communicating important message by combining images and sounds onto videotape.

Bruce left the music business in 1991, walked across what he calls "a natural bridge", and started his own production company. The change allowed him to get off the road, to spend more time with his family and to grow his business. Bruce quickly formed alliances with area video production personnel and began to produce corporate video. Today, American Production Services utilizes what Bruce likes to call "state of the art people with cutting-edge equipment" to get the job done!

In addition to producing award-winning corporate video, APS also produces and markets a number of special interest videos ("SIV’s") directly to public libraries through catalogs and to individual consumers via direct mail.

Bruce comments: "Producing a great SIV is exactly like producing a great corporate video. There are no secrets and there are no shortcuts. The program must be well thought out and content driven if it is going to effectively communicate it’s message to the viewer. A video is really about the process of creating and telling a story. I learned a long time ago about the importance of telling a story in a clear, step-by-step manner. Special effects and computer graphics are wonderful enhancement tools, but they can’t convey the full message.  A solid script with a clear direction is the only way to effectively reach your audience."

A
s proven by their award-winning corporate video programs, American Production Services focuses their cameras on your success to produce creative, cost-effective video solutions!


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